Breathing: Joe Holder

by Joe Holder on 22 July 2022

Wellness and fitness expert Joe Holder shows the ability of breathing to connect with ourselves.

Wellness and fitness expert Joe Holder shows the ability of breathing to connect with ourselves.

  • What is your name and how would you describe what you do?

Joe Holder: Joe Holder. I am an entrepreneur, speaker, writer, and creative consultant who looks to make wellness more accessible for individuals.

  • What's your background?

JH: Premature kid born in Livingston, Montana. Grew up in South Orange, New Jersey. Graduate of the University of Pennsylvania. Generally passionate.

  • What inspires you?

JH: Sometimes I want to give up, other times I think if I was born at any other time in modern history (prior to now), I would not have the chances I currently have today. So that inspires me. Opportunity and other creative minds that are doing something with that.

  • What is the ambition behind your practice?

JH: The ability to make a difference, perhaps that others believe in me to do the same.

  • What did you hope to convey with your Bodies Of Knowledge film?

JH: The constant of ourselves when everything tries to pull us out of it. Our breathing is the through line that we have through the day and I want to be able to make that clear, the ability of breathing to connect with ourselves.

Film Concept and Direction:
Director of Photography:
Joseph Cavallini
Film Edit:
Joseph Cavallini
Sound Design:
Ethan Boye-Doe
Jolin Ras Group
Beatrice Tremblay
Production Assistant:
Benjamin Gross


Fashion Film

Biceps: Daniel Obasi

22 July 2022
Daniel Obasi, an art director, photographer and stylist, challenges the masculine and 'tough' associations of the bicep, and the roots of a man's muscular structure in strength, pride, wellness and sex.
Fashion Film

Buttocks: Kai Isaiah-Jamal

22 July 2022
The poet and model Kai Isaiah-Jamal interprets the buttocks in a piece to camera

Interview: Chified

09 October 2012
Nigerian footballer and 'Studs' model Chified speaks to Lou Stoppard about using her career and platform to address discrimination.
Back to top