And just like that... a simple move from a Sans Serif to Serif typeface saw Bianca Saunders elevate her brand's logo, image and style.

Switching up the distinctive Karl Lagerfeld house codes, the french house introduces its new Art Deco-inspired KL monogram logo.

The newly designed Burberry monogram, courtesy of world-renowned graphic designer Peter Saville and the house's creative director Riccardo Tisci, is about to go on a limitless adventure that will combine nature and technology in a new brand campaign.

This film explores the significance of fashion as a statement of identity and status amongst Nigerian Okada bikers.

Riccardo Tisci commissioned Nick Knight and a unique team of British creatives, including Peter Saville and Katy England, to bring the Thomas Burberry Monogram to life.

Model Gigi Hadid transforms into several characters for Burberry's first monogram collection in this film by Nick Knight, Britt Lloyd and Raquel Couceiro.

Consultant and logo obsessive Mandi Lennard gives a personal take on fashion's relationship with branding, citing key items from her archive.

Branded: Nomzamo Majuqwana on who controls a logo's meaning and context.

Bess NYC gives the Dior branding one of his signature make-overs, re-appropriating their ads alongside uncanny horror footage.

Bess NYC explores the shifting meaning and appropriation of imagery and the power of branding in this fake fashion film which utilises the Givenchy logo and juxtaposes it with horror film clips.

Branded: Carrie Scott on the ways the art world has used logos and branding, and whether these works inadvertently celebrate the systems they attack.