Paul Smith Set To Open Pitti Uomo 106

by SHOWstudio on 2 April 2024

The British master tailor is returning to Pitti Immagine Uomo after over three decades to present his S/S 25 collection.

The British master tailor is returning to Pitti Immagine Uomo after over three decades to present his S/S 25 collection.

There are few British tailors as revered as Paul Smith. Since he established his eponymous label in 1970, the designer has not only mastered the art of suiting but has expanded into all aspects of fashion to become one of the most iconic British brands. Being so revered in the world of menswear, it’s no surprise that Pitti Uomo would take notice, inviting him to be their guest designer in 1993. Over three decades later, Smith is returning to Florence to open Pitti Immagine Uomo 106.

‘I was one of the first guest designers to be invited to show at Pitti back in 1993 and I think that it’s a wonderful moment that highlights some of the best menswear around in a very real way,’ Smith explained in today’s press release. ‘I am looking forward to presenting my collection in a more personal setting, the return to Florence feels like just the right thing to do.’

Paul Smith

On 11 June, Paul Smith will kick off the Pitti Immagine Uomo festivities with his S/S 25 presentation to buyers and the fashion press. With a legacy rooted in innovation and respect for tradition, Paul Smith's return to Pitti Immagine Uomo promises to be a highlight of the event, blending contemporary style with timeless elegance.

‘Paul Smith is a visionary designer, a creative with endless curiosity, an inexhaustible enthusiast, a gentleman of natural elegance, an ambassador of British creativity, a fashion lover, and a biker,’ states Pitti Immagine CEO Raffaello Napoleone. ‘The connection between Sir Paul Smith and Pitti has led us to create many memorable events over these thirty years: we are honoured that another stage of this incredible race will take place in Florence at the next Pitti.’

As anticipation builds for what's sure to be an unforgettable showcase, fashion enthusiasts can expect nothing short of brilliance from Paul Smith as it continues to redefine the boundaries of men's tailoring and shape the future of fashion. While months away you'll want to keep your eyes on this space for our coverage of all the sartorial excellence that's sure to come from the Pitti Immagine Uomo S/S 25 season.



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