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Interactive

Interactive: OFF-WHITE S/S 21

published on 2 February 2021

Experience the interactive Imaginary TV c/o Off-White™ digital television station, presented alongside the OFF-WHITE S/S 21 collection. The interface - custom built for this unique showcase - features an interactive online complex, complete with a series of special performances. Off-White™’s virtual landscape offers a myriad selection of channels and networks, just like a television set. Each has a specific purpose in demonstrating the concepts behind the collection.

Milan-based and international performers expressing a range of artistic practices have contributed to this electronic experience, mixing fashion with frontier-pushing digital innovation. Ultimately, Abloh envisioned this space as a way to contemporarily reflect Off-White™’s pillars: Imaginary TV captures a universal approach to creativity by promoting inclusivity and pushing the envelope forward in terms of how the industry, consumers and fans alike interact with one another.

Experience the interactive Imaginary TV c/o Off-White™ digital television station, presented alongside the OFF-WHITE S/S 21 collection. The interface - custom built for this unique showcase - features an interactive online complex, complete with a series of special performances. Off-White™’s virtual landscape offers a myriad selection of channels and networks, just like a television set. Each has a specific purpose in demonstrating the concepts behind the collection.

Explore

Video

Collection Video: OFF-WHITE S/S 21

02 February 2021
Watch the OFF-WHITE S/S 21 collection video.
Show Report

Show Report: OFF-WHITE A/W 17 Menswear

20 January 2017
Lou Stoppard reports on the OFF-WHITE A/W 17 show.
Show Report

Show Report: OFF-WHITE c/o VIRGIL ABLOH A/W 17 Womenswear

02 March 2017
Lucy Norris reports on the OFF-WHITE c/o VIRGIL ABLOH A/W 17 Womenswear show.
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