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Fashion Film

Fashion Film: It's Not Fitness, It's Life

published on 5 February 2020

Nick Knight captures global lifestyle leader Equinox's sentiment of high-performance living as Ciara takes on the role of the Spirit and Jazzelle that of Love, visualising life's elements. A dynamic cast features athletes whirling through scaffolding and models tearing through tunnels of neon light, defying limitations whilst the voice of musician SAINt JHN provides a mantra for daring be bold.

Nick Knight captures global lifestyle leader Equinox's sentiment of high-performance living as Ciara takes on the role of the Spirit and Jazzelle that of Love, visualising life's elements. A dynamic cast features athletes whirling through scaffolding and models tearing through tunnels of neon light, defying limitations whilst the voice of musician SAINt JHN provides a mantra for daring be bold.

Jazzelle Zanaughtti

Sport

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Concept and Direction:

Nick Knight

Performance:

Ciara, Jazzelle, Sadiq Nasir, Hannah Ferguson, Aaron Vickers, Jorge Antonio, Chase Armitage, Zoe Arshamian, Matthew Ball, Shay Barlay, Jess Buckley, Karen Buengo, Marlon Courbin, Robin Dobler, Andrea Dvorak, Russell Fine, Fabio Forillo, Pamela Forster, Emily Goodenough, George Hill, Genevieve Horn, Amy Hollins, Petra Hudjuk, Eloise Hymas, Jonathan Jenvrin, Kalene Jones, Christie Lee Manning, Malik Le Nost, Vicki Leung, Chris Lodge, Javier Lozano, Callum Macdonald, Tom Mather, Angelo Reccho, Ben Ritter, Joe Scandrett, Ellie Smyth, Federica Somma, Pip Stefani, Richard Ampaw, Maria Borges

Voice:

SAINt JHN

Creative Direction:

Rana Reeves

Choreography:

Tanisha Scott

Styling:

Anna Trevelyan

Hair:

Christiaan

Make-up:

Sir John

Nails:

Marian Newman

Film Edit:

Raquel Couceiro

Assistant Film Editor:

Myles Henrik Hall

Set Design:

Andrew Tomlinson

Sound Design:

Michael Gossage

DIT:

David Palmer, Lilly Palmer

Production:

Liberte Productions

Photographic Assistance:

Rob Rusling, Thomas Alexander, Olivier Barjolle, Stefane Belewicz, Daniel Gurton, George Read

Styling Assistance:

Hamish Wirgman, Peter Aluuan, Isabel Jonica Bush, Archie, Robin Sparkes

Set Assistance:

Tobias Blackmore, Tara Royston, Storm Athill

Make-up Assistance:

Phoebe Walters, Abbie Nourse, Aneesha Sangha

Hair Assistance:

Linnea Nordberg, Angela Hertel, Michaela Olivieri, Christopher Gatt

Nails Assistance:

Jennie Nippard, Karen Louise, Julia Babbage, Metta Frances

Direction Assistance:

James Dyer, Jack Meredith

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