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Campaign Gallery: #DIESELTRIBUTE

published on 4 November 2013

Nick Knight shot the campaign for Nicola Formichett's first first collection since joining the Diesel brand. In a nod to both creatives' avid experimentation with the internet and new technologies, the images were shot on iPhone using apps such as Glitché, MegaPhoto and Instagram, and the models, such as musicians Aza Shade and Mykki Blanco, were cast by Formichetti on Tumblr.

Nick Knight shot the campaign for Nicola Formichett's first first collection since joining the Diesel brand. In a nod to both creatives' avid experimentation with the internet and new technologies, the images were shot on iPhone using apps such as Glitché, MegaPhoto and Instagram, and the models, such as musicians Aza Shade and Mykki Blanco, were cast by Formichetti on Tumblr.

Photography:
Fashion and Artistic Direction:
Nicola Formichetti for Diesel
Models:
Mykki Blanco, Josh Coleman, Rylan Cutting, Pippa Holland, Hirari Ikeda, Aza Shade
Hair:
Tomo Jidai
Make-up:
Maki
Nails:
Adam Slee, Imarni Shaman
Set Design:
Photographic Assistance:
Markn Ogue, Laura Falconer, Matt Joy, Naomi James
Diesel Assistance:
Francesco Decio
Hair Assistance:
Yoshi Masuda, Kiyoko Ode
Make-up Assistance:
Roberta Kearsey
Set Design Assistance:
Ciaran Beale
Thank you to:
Diesel, Two Hustlers, Moving Image and Content and NR2154

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BTS Film: #DIESELTRIBUTE

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Watch the goings-on at Nick Knight and Nicola Formichetti's Tumblr-cast, iPhone-shot #DIESELTRIBUTE campaign shoot in this BTS film, made by Raquel Couciero.
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