Step Inside Ferragamo Museo on Vimeo

Few brands have a storied history quite like Ferragamo. While the appointment of Maximilian Davis in 2022 ushered in a more contemporary era for the Italian shoe brand, which was established nearly a century ago, the brand’s archives continue to serve as a treasure trove for fashion enthusiasts.

The home of these archives? The Ferragamo Museo in Florence, where globetrotters and locals alike have had the privilege of discovering Salvatore Ferragamo’s legacy. But fear not, the museum is now sharing its exhibitions on its newly launched Vimeo channel for anyone to experience.

To mark the launch, previous exhibitions such as Salvatore Ferragamo 1898-1960 and Italy in Hollywood (which delves into the designer’s life, work, and muses in California) are now available in an immersive video format, allowing anyone around the world to revisit the history of the brand. Highlighting the expert curation of the original exhibitions, each spatial film pulls focus on the array of art, film, photography, and, of course, shoes that tell the story of the master cobbler.

As the channel evolves the Ferragamo promises future content that dives deeper into the artistic and cultural impact of the designer. From exclusive interview with curators and experts, along with behind-the-scenes looks at the curatorial process and the expansive archives. Guided storytelling will offer viewers deeper insight into the world of Ferragamo.

With this launch, the Ferragamo Museum is not only celebrating the brand’s past but also making its cultural heritage more accessible to a global audience. Whether you’re a long-time fan or new to the Ferragamo story, this digital platform promises to bring the legacy of one of fashion’s greatest pioneers into sharper focus.