Simone Rocha Sees The Romance in Crocs

by SHOWstudio on 8 April 2024

Making their runway debut at Simone Rocha’s S/S 24 runway show, the highly anticipated collaboration is finally landing in stores.

Making their runway debut at Simone Rocha’s S/S 24 runway show, the highly anticipated collaboration is finally landing in stores.

Crocs hasn’t always been fashion’s favourite shoe. It's only been in recent years that the foam clogs, known for their comfort and practicality, have built a high-fashion reputation thanks in part to the number of collaborators who have reimagined the once divisive style. Taking a stab at making Crocs cool is London’s very own Simone Rocha who debuted her romantic take on the shoe as part of her S/S 24 runway show. This week they finally land in stores.

Simone Rocha x Crocs photographed by Scott Galagher

Representing a fusion of Crocs' iconic comfort and practicality with Simone Rocha's avant-garde and romantic design aesthetic, the collection is exactly what you’d expect from the collision of worlds. Blending femininity and utilitarianism, the collaboration features three distinct silhouettes: the Siren Clog, Classic Clog, and Quick Trail shoes. Each silhouette is infused with whimsical and romantic accents, such as pearls, crystals, and jet beading, which are signature elements of the London designer's distinct aesthetic.

Simone Rocha S/S 24 photographed by Scott Galagher

The Siren Clog offers trend-led height while maintaining Crocs' comfort credentials. The Classic Clog serves as a canvas for pearl and jewel-encrusted expression, showcasing Simone Rocha's distinctive design aesthetic. The Quick Trail shoe combines form and function, delivering a chunky look inspired by outdoor chic.

Simone Rocha S/S 24 photographed by Scott Galagher

Both Crocs and Simone Rocha are known for embracing self-expression and individuality, often pushing boundaries to create captivating and sometimes disruptive fashion moments. The collaboration between the two brands is a testament to their shared commitment to innovation and creativity.

The Simone Rocha x Crocs collaboration will be available at crocs.co.uk and simonerocha.com on 10 April.

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