Rihanna’s Latest Puma Creeper Lands In London

When it comes to today’s style icons, no one holds a flame to Rihanna. Since her Music of the Sun days, the Barbadian siren has been making waves in music and fashion with her boundary-pushing style. While new music hasn’t been on her radar for the last decade, she continues to rock the fashion landscape and on Wednesday graced London with her sartorial presence to launch her latest Fenty x Puma design.

At Tobacco Dock in East London, Rihanna paid London a visit to unveil her Creeper Phatty Earth Tone collection — Rihanna’s latest creeper for Puma since she first introduced the original Creeper in 2015. Named Shoe of the Year by Footwear News in 2016, the Creeper not only revolutionised sneaker culture but also solidified Puma’s standing as a powerhouse that transcends the brand’s sportswear origins.

This luxurious launch offers three captivating colourways for the eclectic and classic. Embrace the timeless elegance of Totally Taupe, embody the wisdom of Green Fog, or opt for the freshness of Warm White. Both of which will be made available on puma.com on 25 April.

Featuring sumptuous nubuck materials and opulent gold accents, this latest offering from Rihanna herself promises to captivate sneaker enthusiasts and fashion aficionados alike. With the Creeper Phatty, Rihanna introduces a larger-than-life silhouette that exudes boldness and confidence. Boasting an oversized design and a stacked gum sole, these sneakers make a statement wherever they go.

This luxurious launch offers three captivating colourways for the eclectic and classic, Totally Taupe, Green Fog and Warm White. Head to puma.com to discover Totally Taupe now, or wait until 25 April for Green Fog and Warm White to drop.