Kiko Kostadinov x ASICS Drop Latest Collaboration

by SHOWstudio on 8 February 2020

Kiko Kostadinov's on-going collaboration with ASICS continues with the GEL-KIRIL.

Kiko Kostadinov's on-going collaboration with ASICS continues with the GEL-KIRIL.

The latest chapter in the Kiko Kostadinov and ASICS collaboration unfolds today with the release of the green and white colourway of the GEL-KIRIL. The S/S 20 trainer merges sports performance with Kostadinov's contemporary menswear aesthetic, as the designer gives his on-going collaboration with the sportswear label covetable new direction.

First glimpsed on the runway at Kostadinov's S/S 20 menswear show, the green and white colour-way released today features a new tooling silhouette and sole design. Glossy checkerboard panelling acts as an extension of the equestrian inspirations behind the S/S 20 collection's jockey-esque uniforms, and sportswear remains at the core of the collaboration with ASICS' GEL technology running along the newly designed midsole.

Kiko Kostadinov x ASICS S/S 20 campaign, photograph Tommy Malekoff
Kiko Kostadinov x ASICS S/S 20 menswear collection

Following the previous GEL-KORIKA S/S 19 campaign featuring Juergen Teller posing up a storm across Europe, and GEL-SOKAT Infinity II A/W 19's images debuting illustrations by Japanese artist Moai, the new S/S 20 campaign doesn't disappoint. Featuring all three colourways of the GEL-KIRIL, a series of images and accompanying film by photographer Tommy Malekoff debut the collaboration in Kostadinov's hometown of Bulgaria. Shot across a brutally cold winter landscape, men wrestle and roll heavy tires through the snow. The jockey-green trainer released today features in the midst of traditional Bulgarian folk dance, whilst the icy blue and yellow colourway are submerged in a swimming pool.

With this first drop sure not to stick around for long, keep your eyes peeled for the black on black design launching on 28 February, and the blue and yellow released on 18 April, all at MACHINE-A.

GEL-KIRIL Cilantro colourway
Kiko Kostadinov x ASICS S/S 20 campaign, photograph Tommy Malekoff
Kiko Kostadinov x ASICS S/S 20 campaign, photograph Tommy Malekoff

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