Karlie Kloss is One of Swarovski and Steven Meisel’s Supermodel Sirens

by SHOWstudio on 28 March 2024

Swarovski’s S/S 24 ‘Venus’ campaign stars Irina Shayk, Fei Fei Sun, Imaan Hammam, Karlie Kloss and Abby Champion dripping in crystals.

Swarovski’s S/S 24 ‘Venus’ campaign stars Irina Shayk, Fei Fei Sun, Imaan Hammam, Karlie Kloss and Abby Champion dripping in crystals.

When it comes to icons of femininity none hold a flame to the goddess of love Venus. Depicted in every art form from Bottichelli’s Renaissance masterpiece to Uma Thurman bringing her to life on the big screen in The Adventures of Baron Munchausen. Now, it’s Steven Meisel who reimagined the goddess of love with Swarovski and his cast of supermodels.

Swarovski S/S 24 campaign photographed by Steven Meisel

Leading the charge in this artistic endeavour are top models Irina Shayk, Fei Fei Sun, Imaan Hammam, Karlie Kloss, and Abby Champion. Each muse represents a facet of the modern woman, showcasing strength, empowerment, creativity, grace, and elegance in equal measure. Embracing the theme of reinvented Venus, the campaign envisions these models as bejewelled embodiments of self-expression, exuding boldness and extravagance with every pose.

Swarovski S/S 24 campaign photographed by Steven Meisel

‘The Venus campaign brings to life the S/S 24 collection, inspired by a dream of an underwater universe. In this campaign, I reimagined the timeless Venus archetype, exploring it through a modern interpretation that resonates with contemporary ideals of elegance, empowerment, creativity, and grace perfectly embodied by these iconic models.’

Swarovski S/S 24 campaign photographed by Steven Meisel

Renowned fashion photographer Steven Meisel masterfully captures the essence of this visionary campaign, while the creative prowess of hairstylist Guido Palau and makeup artist Pat McGrath adds an extra layer of allure to the stellar cast of models. The result is a visual symphony that celebrates the unapologetic glamour of these modern Venuses.

Swarovski S/S 24 campaign photographed by Steven Meisel

With the Venus-inspired campaign and the captivating S/S 24 collection, Swarovski continues to redefine the boundaries of beauty and self-expression, inviting individuals to embrace their unique identities with confidence and grace with each piece a testament to the intricate artistry and timeless elegance that define Swarovski's creations.

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