Gentle Monster’s Latest Campaign Is Out Of This World

by SHOWstudio on 26 January 2024

The Korean eyewear innovator tasked photographer Elizaveta Porodina to dream up a futuristic campaign.

The Korean eyewear innovator tasked photographer Elizaveta Porodina to dream up a futuristic campaign.

When it comes to eyewear no one holds a flame to Gentle Monster. Established in 2011, the Korean eyewear disruptors are pioneers in the game, pushing the limits of what glasses can look like. Well, their 2024 is no exception with their futuristic take on goggle frames capturing the inventiveness of the space-age and beyond.

Gentle Monster photographed by Elizaveta Porodina

Always renowned for pushing the boundaries, Gentle Monster tasked photographer Elizaveta Porodina to lens their latest campaign. Their latest collection showcases a fusion of innovation and style, featuring their interpretation of the iconic goggle frame. The eyewear range boasts unrivalled structural aesthetics, daring contours, and heightened refinement that epitomises the brand's commitment to bold design.

Gentle Monster photographed by Elizaveta Porodina

The accompanying campaign, masterfully captured by the lens of Elizaveta Porodina, brings the collection to life in a visually stunning narrative. The photographer's unique perspective and artistic prowess accentuate the beauty and intricacy of each eyewear piece, creating a captivating visual journey for fashion enthusiasts.

Gentle Monster photographed by Elizaveta Porodina

The sleek wrap-around shapes take centre stage in this collection in space-age colour ways. The eyewear pieces seamlessly blend cutting-edge fashion with functionality, promising wearers an unmatched experience in both style and comfort.

Explore

News

Meet The Class Of Gentle Monster High

26 October 2023
The eyewear innovator unveils their 2024 optical collection with a futuristic campaign inspired by high school archetypes.
News

Dior Men’s Signature Skater Shoe Just Got An Upgrade

25 January 2024
The B9S trainer is revamped into the ultimate collector’s item with limited-edition leather and tweed renditions.
News

Ashish Tasks Hazel Gaskin With Capturing His High-Octane Glamour

25 January 2024
After collaborating on his S/S 24 show, Ashish teamed up with the Irish image-maker on a special campaign highlighting the brands inclusive world.
Back to top