Schiaparelli Launch Lady Gaga's Dove Broach

by SHOWstudio on 22 July 2021

Remember the dazzling gold brooch by Schiaparelli that Lady Gaga wore to Joe Biden's Inauguration? You can now own it for yourself.

Remember the dazzling gold brooch by Schiaparelli that Lady Gaga wore to Joe Biden's Inauguration? You can now own it for yourself.

Schiaparelli

President Biden's inauguration will go down in history for many reasons. It represented the (partial) downfall of Donald Trump and the return of democracy. As Lady Gaga sang the national anthem - promising much-needed hope for Americans far and wide - onlookers couldn't take their eyes off her beautifully decadent gold brooch designed by Schiaparelli's creative director, Daniel Roseberry, detailing a dove carrying an olive branch; a symbol of peace and hope. If, like us, the surrealist brooch still crops up in your mind from time to time, it's worth knowing you can now own the Schiaparelli emblem all for yourself.

Commenting on the importance of that momentous occasion, Roseberry said in a statement:

'Like so many of us, I have been inspired by Lady Gaga and her Born This Way Foundation for years. Her inauguration performance, and the symbolic Dove Brooch, is a milestone in the history of this Maison and in my life. It is with great pride that we are able to contribute to Gaga's foundation and the remarkable work it has done in the lives of young people everywhere, moving them towards more freedom, kindness, and love.'

Schiaparelli

Available for purchase in three different sizes, from Schiaparelli, Bergdorf Goodman and Dover Street Markets LA, NY and London, all funds raised will be donated to Lady Gaga's Born This Way Foundation, a charitable organisation with the mission to support youth mental health and work with young people to build a kinder and braver world.

Co-founder and President of Born This Way Foundation, Cynthia Germanotta, commented:

'My daughter and I, along with the young people we work with every day, believe kindness is the way forward from the overlapping, ongoing crises of the last year and a half. We couldn't be more grateful to have the proceeds from the Schiaparelli Dove, a beautiful symbol of hope and new beginnings, benefit our work and mission to build a kinder, braver world. With the support of Schiaparelli, we will continue to follow the lead of this aspirational, hopeful generation to build movements that address youth mental health and connect them to the resources they need to not only survive their lives, but thrive.'

After a year of immense struggle for millions of people worldwide, Schiaparelli's brooch is an essential reminder of hope, encouraging peace and love for everyone, everywhere.

Schiaparelli

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