British brand Alexander McQueen once again sets down in their home of London for the label's S/S 23 campaign. Taking inspiration from the runway show last October which took place on the banks of the Thames, having also shown atop an East London carpark for S/S 22, creative director Sarah Burton takes McQueen into the streets of the capital city to raw and impactful effect.
In a series of stills and short films by Jonas Åkerlund, a community of strong minded women including Naomi Campbell, Pom Klementieff, Yseult, METTE, Sadie Sink and Nyagua are illuminated by the blurred, fast paced lights of the London night.
An underground car park, the Millenial bridge and the dome of St. Paul's Cathedral form immersive London vignettes for each of this season's McQueen women. Celebrating strength and individuality, explore the campaign here.