Topshop Unique
Designer
Founded in 2001, Topshop Unique was welcomed to the London Fashion Week schedule in 2005. The Unique shows were renowned for their captivating energy; catwalk models such as Cara Delevingne, Jourdan Dunn, and Lily Donaldson; and use of iconic London show spaces which included Tate Britain, Tate Modern, the old Eurostar terminal at Waterloo and bespoke tents in Regent’s Park and Bedford Square.
When it was showing, the brand prided itself on embracing pioneering digital technology to enable fans around the world the opportunity to be experience the show in full. Shows included a 360-degree virtual world comprising a live-feed of the catwalk show, backstage access, VIP arrivals, set design and animated features. It was overseen by Topshop’s former-creative director Kate Phelan since 2011 and evolved to include pre-collections.
Founded in 2001, Topshop Unique was welcomed to the London Fashion Week schedule in 2005. The Unique shows were renowned for their captivating energy; catwalk models such as Cara Delevingne, Jourdan Dunn, and Lily Donaldson; and use of iconic London show spaces which included Tate Britain, Tate Modern, the old Eurostar terminal at Waterloo and bespoke tents in Regent’s Park and Bedford Square.
When it was showing, the brand prided itself on embracing pioneering digital technology to enable fans around the world the opportunity to be experience the show in full. Shows included a 360-degree virtual world comprising a live-feed of the catwalk show, backstage access, VIP arrivals, set design and animated features. It was overseen by Topshop’s former-creative director Kate Phelan since 2011 and evolved to include pre-collections.
