AMBUSH

Designer

AMBUSH is a Tokyo-based jewellery brand founded by married couple VERBAL and YOON. It began as an experimental line of jewellery, featuring innovative pop art-inspired designs capturing a distinct Tokyo aesthetic.

The iconic trademarked POW! motif, in particular, received media coverage around the world. With apparel created as a canvas to complete the story, AMBUSH evolved into designing unisex collections. The brand made its Paris debut in 2015 with VERBAL & YOON being listed as two of Business of Fashion’s Top 500 people influencing the global fashion industry in 2015, 2016 and 2017. In 2016, AMBUSH opened its first flagship store in Tokyo, a space which encapsulates the brand’s ethos in a creative environment under one roof with the design studio.

In 2017, AMBUSH was selected as one of the top eight finalists for the LVMH Prize. AMBUSH’s idiosyncratic style has led to commissions and collaborations including those with Louis Vuitton (Kim Jones), Sacai, UNDERCOVER, Off-White, and SHU UEMURA.

AMBUSH is a Tokyo-based jewellery brand founded by married couple VERBAL and YOON. It began as an experimental line of jewellery, featuring innovative pop art-inspired designs capturing a distinct Tokyo aesthetic.

The iconic trademarked POW! motif, in particular, received media coverage around the world. With apparel created as a canvas to complete the story, AMBUSH evolved into designing unisex collections. The brand made its Paris debut in 2015 with VERBAL & YOON being listed as two of Business of Fashion’s Top 500 people influencing the global fashion industry in 2015, 2016 and 2017. In 2016, AMBUSH opened its first flagship store in Tokyo, a space which encapsulates the brand’s ethos in a creative environment under one roof with the design studio.

In 2017, AMBUSH was selected as one of the top eight finalists for the LVMH Prize. AMBUSH’s idiosyncratic style has led to commissions and collaborations including those with Louis Vuitton (Kim Jones), Sacai, UNDERCOVER, Off-White, and SHU UEMURA.

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