Partnering with VMAN and Ford Models, in May and June 2009 SHOWstudio offered our male viewers the chance to become the next face of men's fashion. Chosen from over a thousand entrants by Nick Knight and Simon Foxton, our first finalist D'Marco Jones will be shot, with our cameras broadcasting every move. A real-life real-time editorial will unfold before your very eyes as we upload Nick Knight's unretouched images live.
Matt Nicol from Toronto, Canada is the first model to start off. Sporting a Givenchy number, he is looking confident in front of Nick Knight's camera on his very first shoot. Only one winner from all five finalists (including D'Marco from our last shoot) will make it to the cover. You can be the judge!