Q&A

SHOWstudio: How would you define your aesthetic?
Husam El Odeh: Sharp, graphic, playful with elements of romanticism

How would you describe your creative approach?
I was working as a fine artist before I started to make accessories, in fact i am also currently working as an illustrator. In a way my immediate approach of working is still that of a fine artist. I tend to start almost intuitively. sometimes really unrelated things find their way to my work. I tend not to think in terms of fashion initially, that almost come in as an afterthought. I just try to make objects that interest me. When I collaborate with other people this changes a little bit as it becomes more of an interaction. I still use concepts and techniques that I have developed in my own work. I do so many different kind of things but to me they are all facets of the same story.

How would you define contemporary fashion?
You probably know that this is impossible to answer, however..There are so many elements that make up fashion, it is becoming increasingly complicated. I suppose that one thing that has had a great impact on my work is the fact that fashion has become more open to other disciplines, which is probably where my work comes in and probably also why Im answering this question.