Sølve Sundsbø
Born out of a lifelong fascination with science photography and nature documentaries, Parroquet showcases a body of work by fashion photographer Sølve Sundsbø, comprising eight film shorts and a selection of photographs. Keen to produce imagery that didn’t fall into the traditional genres of photography, this project’s central focus is the parroquet, a type of small, slender, long-tailed parrot. This particular subject matter couldn’t be more removed from Sundsbø’s lavish editorial spreads and striking campaign imagery, although his reasons for choosing this particular species do, in a way, relate to fashion. Possessing almost sartorial qualities, it was the bird’s trademark vibrant plumage that piqued the photographer’s interest.
Dialing in directly from backstage at S/S 2009 Paris Fashion Week, model Lily Donaldson gives us an alternative view of the fashion circuit by phoning in her inside experiences at, between, and even during this season's catwalks shows.
Nick Knight/Sissel Tolaas
In partnership with the scent artist Sissel Tolaas, SHOWstudio is launching a groundbreaking initiative to create a fragrance on the Internet. Based on a provocative concept, the scent will be created over the coming months, taking its inspiration from an unconventional theme and using Tolaas’ amazing ‘headspace’ technology.
Aganovich/Jez Tozer
Opting out of the frenetic On/Off schedule of London Fashion Week, Nana Aganovich and Brooke Taylor of design label Aganovich have opted to present their latest collection via online film in collaboration with Jez Tozer
Giles Price/Magda Keaney
Andy Warhol famously coined the 'Fifteen Minutes of Fame' cliche, but only in fashion do those fifteen minutes come around every six months. While all eyes usually focus on the flurry of the catwalk presentation, Fifteen Minutes of Fashion not only turns the lens backstage, but on the designers themselves. Taken during the S/S 2009 London Fashion Week presentations, these diptych images capture leading British designers five minutes before their show, and five minutes after their creations exited the runway. Curated by Magda Keaney and featuring the striking photography of Giles Price, the resulting portraits offer an arresting before-and-after contrast reflecting each designer's behind-the-scenes response to the realisation and reception of their latest collection.
Our new film season Future Tense embraces and celebrates the creative visions of the latest generation of twenty-first century fashion designers, using the medium of moving image. In collaboration with Hywel Davies, whose forthcoming book 100 New Fashion Designers was our departure point, we’ve approached a wide variety of fashion stars to create films of between 30 seconds and three minutes, expressing their individual design vision.
Believing fashion to be intrinsically political, Nick Knight is staging a multi-level film project, encouraging creatives to use the medium of fashion to convey their political beliefs, agendas and thoughts. From the beginning of December 2007, the first stage of 'Political Fashion Films' invites visitors to the SHOWstudio website to submit a film of between 30 seconds and 3 minutes that articulates some kind of political point using fashion. Inkeeping with previous film seasons 'Moving Fashion' and 'Editing Fashion', in February 2008, this invitation will be opened up to a wide selection of fashion industry, art world and celebrity figures, whose Political Fashion Films created to the same brief will also be broadcast on the SHOWstudio website, one film per weekday. The end of the project will be marked by a screening event to be held in London during Spring 2008. All films received before Friday 15 February 2008 will be considered for inclusion.
SHOWstudio/Swarovski
Fashion has defined the appearance and character of every important moment in musical history. And in turn, fashion continues to draw on that heady heritage for inspiration season after season. To celebrate this inextricable link between musical performance and fashion exhibitionism, SHOWstudio and Swarovski are partnering on Fashion DJs: an ambitious, three-day music and fashion event to be held at the legendary Abbey Road Studios on 9, 10 and 11 July 2008. Fashion DJs will be broadcast live on SHOWstudio.com and swarovskisparkles.tv and also transmitted via radio for London listeners, on 87.7FM.
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